Most bloggers always wonder what they need to do more to increase their site’s traffic. Some know a couple of things to do while some are just beginners. Whichever stage you are currently, I believe this post will give you the information you’ve always wanted.
I have some points to discuss as we proceed to learn. There are many things you can try to drive traffic to your site. They range from content creation; which is the first on the list, to building an email list amongst others.
Content Creation: I hope you agree with me that “content is king”. Quality content can work like magic because it can boost your SEO. Then the question is how can I get quality content? The answer is simple. You will have to know your audience. Think like them, what are they looking for, what do they want to solve or learn? All these questions that are popping up will lead to research. As you begin to dig for answers to these questions, your content is ready. Ensure to draft as many discoveries as possible because each topic you discover is your new post to publish. Once you publish don’t forget to promote it on your social media pages.
Paid Advert: This is another way to quickly drive traffic to your website. Congratulations because you are in the right place. Remember that with as low as ₦1,000 you can promote your site on Adnaira. Don’t just think about it, do It. Design a catchy ad banner for your campaign and you can run it with a call to action like “sign up” if you want more sign-ups for the newsletter.
Web Analysis: Earlier, I said you should know about your audience. In knowing about your audience, web analysis can help you know why you are losing traffic. If you know this, then you will know how to structure your site’s content. There are many online tools you can utilize to get results. Some are, an example is crazyegg.com
Giveaway or Contest: We like giveaways. Oops! Don’t let me generalize. I love giveaway even if I haven’t been a beneficiary before. Still, I will participate. I am sure I’m not alone on this table. I hope you agree with me. Imagine you start a giveaway with tempting offers or you organize a contest with amazing gifts, just close your eyes and envision the influx of traffic to your site. Wait! Don’t just rush to start with proper planning. You need to decide what platform you want the traffic, choose a prize (it could be a discount, free ticket, cash or items), and select your preferred criteria such as email sign up or website comment, create your graphics/ad banner, then you promote.
Building Email List: Your email list can help you in driving traffic to your site. For example, if you recently post a blog you can send a newsletter to your email list with a link to the post. You have successfully informed them, so wait while they do the opening and reading. This shows that you need to grow your email list. How can you do that; you can include pop up sign up form for your newsletter on your site, you can also promote your newsletter on your social media accounts possibly by engaging your audience in contest or giveaway.
If you are using a WordPress site, you can utilize some of the email list plugins. Simply research and align with what works best for you. If you are using other sites simply research and know what works best for you. If you aren’t a web developer or you don’t have an idea of how to go about it, you can simply use the service of a web developer for faster results.
There are many more things you can try to drive traffic to your site. Try these five I have discussed today and hope you get your desired result.
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